In 1999, Blue Nile made waves with an online diamond and engagement ring experience that anyone could take part in. Before Blue Nile, diamond ring shopping was often difficult and more expensive than it needed to be. However, Blue Nile has created a new and more accessible method of accessing the highest-quality diamonds. When you buy from Blue Nile, you don’t have to go through all the same processes you might have to when you purchase from a traditional ring retailer. Plus, when you use Blue Nile coupons from Savings.com, you can get them at an even better price.